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The Strategy and Story Method Workbook

Writing your own website is hard.

I found writing my own difficult, and I’m a copywriter so I definitely had it easier than most! 

I think a big part of why we find it so hard is because we all care so much about them. They are our business shop-fronts yes, and we want them to make a good first impression, but they are also so much more than that. They are extensions of who we are, as a brand, as a business, and as a person. We want to feel proud of them, and like they are a true reflection of us, our values, and our stories. 

With this in mind I’ve created The Strategy + Story Method Workbook, to help you get clearer on your brand, get passed the dreaded blank page fear, and build the bones of your website copy. 

At 40 pages, it’s pretty long,  way longer than I imagined when I first thought about creating it, but I’ve really poured my heart into it. I hope you find it useful, and if I can help at all then please let me know.

(It also includes an example from the film A Knight’s Tale.  Just in case you need a bit more convincing to download!) 

To download the workbook click below. I believe your email address is worth more than a workbook so you don’t need to give it to me to get it, but if you’d like to sign up to my  weekly newsletter, Letter & Notes, you can do so below.

Articles about copywriting, brand storytelling and brand building.