The STRATEGY + STORY Method 10 January 2019 The STRATEGY + STORY Method Related 3 Comments Rowan MacGregor on January 21, 2019 at 12:15 pm . Reply F on February 7, 2019 at 9:20 am I know you don’t necessarily tackle this in your business, but what if I have a strong ‘why’ to my business but not a ‘what’? I get stuck when I’m working through your 20 questions coz I can’t imagine my dream clients. How should I figure it out? Reply fbarrows on February 28, 2019 at 2:09 pm Hi Fiona (!) I’m so sorry, I’m only just setting this. It’s hard when you haven’t had any clients I think to work out who you want to work with, I think there has to be a certain amount of trial and error involved. You have to work with a few in order to work out who you like working with and who you don’t. But to get started think of the qualities you really like in people, what they care about and think about and want to talk about. Also, think about who you think you can really help. Maybe you but a few steps back? It’s hard to give specific advice when I don’t know your business. I think also if you start talking about your “why” and things you care about, then you will attract people to you, who you can then think how to help? Not sure if any of that is helpful, but I hope there is something in there you can use, Fiona x Reply Submit a Comment Cancel reply Your email address will not be published. Required fields are marked *Comment Name * Email * Website Notify me of new posts by email. This site uses Akismet to reduce spam. Learn how your comment data is processed.